Web Development
Custom Real Estate CRM & Website
Client: Brooks Brothers Real Estate•Duration: 3 months (ongoing)
In Development
01The Challenge
Brooks Brothers Real Estate needs a modern digital platform to manage their growing business. They're currently juggling multiple tools and losing efficiency in their lead management process. The goal is to create a unified system that streamlines their entire operation.
02The Approach
01Developing custom real estate website with advanced property search and IDX integration
02Building comprehensive CRM with lead tracking from multiple sources (website, Zillow, referrals)
03Implementing automated task scheduling for follow-ups and important milestones
04Creating mass email system with customizable templates for different buyer/seller personas
05Designing analytics dashboard to show lead sources, conversion rates, and agent performance
06Integrating with MLS for real-time property updates and automated listing syndication
03The Results
Website development
75% complete with core features implemented
CRM integration
in progress with lead tracking functional
IDX/MLS integration
configured and pulling live listings
Automated workflows
being tested with initial positive feedback
Launch targeted
for full deployment in 4-6 weeks
[Performance metrics visualization]
Technologies & Tools Used
Next.jsNode.jsPostgreSQLTailwind CSSRETS/IDX API
“The platform is already showing incredible promise. Even in development, we can see how this will transform our business operations and agent productivity.”
Chris Brooks
Brooks Brothers Real Estate
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